Maintel names Sarah Roberts COO
Her appointment comes as the organisation wants to transition from a generalist to a specialist MSP
London-based telecoms managed services provider Maintel has named Sarah Roberts as its new chief operating officer as the company keeps working on its pivot from a generalist to a specialist MSP.
Roberts will be in charge of the business’ operations strategy, with a focus on service delivery, digital transformation, and customer experience.
She will replace Gillian Bailey who left the company in April.
The tech leader started her career in the industry in 2010 as a management consultant from Deloitte.
She held the same role a year later when onboarding with Detica, now BAE Systems Digital Intelligence.
She then got involved in the telecoms sector when joining Vodafone in 2012 as a senior project manager.
She stayed there for nearly 12 years, holding various leadership roles such as senior project manager, home broadband product and proposition owner, head of pay as you go product, and 5G programme manager.
Roberts went on to work for Motorola Solutions in 2019, assuming various positions over the span of four years, such as head of programmes and delivery, director or programmes and operations, and senior director of programmes and operations.
In early 2024, she became director of management consultancy Baringa, role she held for a year and a half.
“I am excited to be joining Maintel at such a pivotal time in the company’s journey, as it moves away from being a generalist business,” said Roberts.
“I believe that Maintel’s offering stands out as differentiated in a competitive market, and I am excited by the roadmap ahead and the long-term potential for the business.”
Dan Davies, CEO of Maintel, added: “We are confident that [Roberts’] understanding of the markets that we operate in and strong track record of delivering transformation initiatives will be invaluable to Maintel as we continue our business transformation.”
This C-suite appointment is the first since Davies took over in February, ending the organisation’s two-year long search for a leader, following the resignation of Ioan MacRae in 2023 and “significant concerns” leading to the departure of interim CEO Carol Thompson in 2024.