Rapid7 updates channel scheme to boost go-to-market strategy

The refresh introduces a new tier alongside two deal motions

US-based vendor Rapid7 has announced updates to its PACT partner programme to boost growth through the channel.

The new PACT framework introduces a Platinum partner tier for collaborators who deliver constant strong performance, customer impact and engagement.

Other tiers already available include Gold, Silver, Bronze and Registered.

The track is focused around two motions; deal registration for partner-sourced opportunities and co-sell for Rapid7-sourced opportunities, which will both aim to reduce ambiguity and simplify execution for earlier collaborator engagement.

The scheme will aim to provide simplified deal motions, product category alignment and faster quoting to help partners deliver better predictability and stronger margins.

The vendor will also establish the Tech Champion Program, a structured enablement and engagement framework for partner sales engineers, including early roadmap visibility and technical collaboration to bolster alignment in complex MDR and exposure management opportunities.

“Partners are central to how we go to market,” said Suzanne Swanson, VP of global channel partnerships at Rapid7.

“Our focus is on building tight alignment across engagement models, economics and execution so partners can grow with us and deliver meaningful outcomes for customers.

“The 2026 PACT updates make it simpler and more predictable for partners to build and scale their security practices with Rapid7.”

Rapid7 first launched the PACT track in February 2025 to equip firms with tools, training and resources designed to meet clients’ evolving security needs.

These updates come as Swanson was hired to lead the company’s channel strategy in December, replacing Alex Page after an 11-year tenure.

Other leadership changes over the past 12 months include Rafe Brown as CFO, Allan Peters as chief commercial officer, Julian Waits as chief experience officer, Brian Castagna as chief security officer and Katie Kulikoski as chief people officer.

These exec reshuffles also follow a flatlining year for the vendor, as earnings rose two per cent to $859.8m (£644.3m), compare with $844m the year prior.