ViewSonic hopes to fly higher with Owl

HD and short-throw projectors added by Midwich arm

Midwich subsidiary Owl has added projectors from ViewSonic to its trade-only range of audiovisual offerings.

According to ViewSonic, the deal is an exclusive distribution arrangement that will enable Owl to offer items such as the Pro 8 and 7 series of projectors.

Shaun Marklew, general manager at Owl Visual, said the ViewSonic portfolio includes full HD and short-throw interactive capabilities.

"This partnership will not only enable us to deliver a greater range of projectors, but also continue to grow the ViewSonic brand with a clear route to market," he said.

The distributor is also giving away £150 lamps with certain ViewSonic projectors as part of a limited launch promotion.

Trevor Holt, product manager for projectors at ViewSonic Europe, said Owl Visual offered dedication to quality services and technical support.

"This partnership offers a great opportunity for us to further establish ourselves as a leading provider of AV equipment," Holt said.