Fanny Wang lands in the UK

VIP secures exclusive UK distribution deal with South Korean headphone maker

Specialist distributor VIP Computer Centre (VIP) has signed a deal with headphone manufacturer Fanny Wang to help it grow its UK market.

The distributor is offering resellers a £15 cash-back deal on every unit purchased.

Available in three colours, Fanny Wang headsets are described by the vendor as a ‘merging of technology and fashion’.

Mark Lynch, Fanny Wang product manager at VIP, said: “VIP is excited to bring a new name in high-end headphones. With stylish looks, great performance and a strong price point – and, of course, that unforgettable name – we feel that Fanny Wang’s range of products will worry some of the more established brands and will be the next big thing in high-end audio headphones.”

Shelley Bloomfield, UK channel marketing representative from Fanny Wang, said: “Working with VIP will be key to extending Fanny Wang’s presence in the UK. Such a strong product, combined with the sales expertise of VIP, can only result in a win-win situation.”