Magenta appoints new UK business development manager

UK and Ireland sales growth targeted by former Steljes account manager

Audiovisual signalling specialist Magenta Research has appointed a new business development manager for its business in the UK and Ireland.

Stuart Humphries, formerly of interactive education tech distributor Steljes, has been hired to expand the UK and Ireland team and consequent sales across the region.

Rob Muddiman, international sales director at Magenta Research, said: "Expanding the team in the UK is vital for the continued growth of product sales in the region, especially our newly extended MultiView family and the Voyager Series."

Muddiman said Humphries looked after key Steljes accounts that resulted in growth in education sales for the distributor during his 11-year tenure.

"His business development efforts [at Magenta] will centre on integration and awareness building with the AV consultant and installer community to ensure they specify Magenta's high-quality products at the start of any new projects," Muddiman said.

Humphries will be working with pro-AV distribution partners, and building relationships with digital signage and audiovisual consultants.