Leading Resolutions sponsors under-12 girls football

Luton Town Belles take advantage of sponsorship to top their table

Business IT consultancy Leading Resolutions has sponsored an under-12 girls football team in Luton.

According to Jeff Motto, chief executive of Leading Resolutions, the company decided to sponsor the Luton Town Belles Under-12s last year after their previous sponsor withdrew.

"The team badly needed financial support," he said.

Motto is the uncle of one of the players. Leading Resolutions has since supplied the team (pictured) with new kit such as tracksuits and bags.

Luton Town Belles Under-12s have now won the 2011/12 Chiltern Junior Sevens league, remaining undefeated after 15 games.

According to the statement from Leading Resolutions, at grass-roots level there is a feeling that the FA has not really promoted women's football, so sponsorship sends an inspiring message of confidence.