Virgin looks to channel growth with festive appointments

Telco to boost its reseller team by a quarter

Virgin Media business is to increase its channel headcount by a quarter over the next six weeks in a bid to grow its reseller footprint.

The telco currently employs 44 people on its partner team across sales, support and regional-lead functions. Nine additional sales heads will be added before the end of 2012, while the regional lead for Northern Ireland will see their remit extended to include the Republic of Ireland.

The recruitment drive follows the appointment in September of Strategic Alliance partners Abtec Network Systems and Channel Telecom to help smaller resellers connect with Virgin in the north and south of the UK, respectively.

Jason King, head of business partners at Virgin Media Business, said: "We set ourselves some tough targets when we started out three years ago. The additions to the team are a testament to how hard we've worked, and how ambitious we are about the future.

"There's huge scope for us to further develop our datacentre proposition, as well as our voice and data offerings in particular, and the new recruits will help us to do this."