Printerland confirms rising profits and revenue

Long-term expansion plan seals 28.3 per cent rise in turnover

Cheshire print specialist Printerland is seeing its growth strategy pay off, reporting a 58 per cent rise in pre-tax profit to £1.6m for the year ending 31 March.

James Kight, managing director of Printerland (pictured), confirmed the results, which are based on a 28.3 per cent increase of total turnover to £23m year on year.

"We've got a really strong balance sheet," he said. "We're forecasting for £30m this year, but I am going to push for £32m. And we're now making £1m per head a year."

He said the company had "its first £1m week" last week, and was going to go on expanding its sales of consumables and the ratio of consumables sales to printer sales.

"At the moment we're probably doing 50:50 consumables to printers, but we want to get a ratio of 3:1," he said.

Leading performers for Printerland are Lexmark and Xerox, with both vendors "going from strength to strength", according to Kight.

The education market has been going well too, he said.

Managed print services (MPS) has been more of a slow burn, but is continuing to expand. Previously, according to Kight, businesses seemed to prefer to pay as they go, even if it might work out more expensive.

The degree of uncertainty in the economy might have made companies reluctant to commit to longer-term contracts, but that might now be shifting, agreed Kight.

The reseller has also added five new staff –- in customer support and sales – over the past few weeks.

"We have to make sure we keep the high standard of customer support – that's key," Kight said.

The South African business is also continuing to expand, he added, with a showroom now open in Cape Town.