Midwich punts on 3D printing with poster-boy partnership

UK distributor signs up US-based 3D Systems with view to education and healthcare opportunities

Midwich has sealed a deal with a 3D printer maker, 3D Systems, that has become known as something of a poster child for the growing market abroad.

Jonny Francis, print business manager at Midwich, said in a statement that the firm has been watching 3D print for some time with a view to stepping into the category.

"We are delighted to now add what is, quite literally, a new dimension to our print portfolio," he said.

Of course, 3D printing is not technically printing but a method of manufacturing certain items that has long been used in other industries. It could be useful in schools for creating short runs of, for example, plastic products based on designs in the classroom, without having to send the designs away to a traditional factory.

"Costs now mean every school in the country could have some form of 3D print equipment," said Francis (pictured, right). "With the government's recommendations for technology in schools, we expect demand to be high. We will also be distributing consumables."

The statement from Midwich noted that possible eventual healthcare uses for the technology include hip replacement products.

Midwich was not available at press time for further comment on how the new category would complement its existing portfolio.

Michele Marchesan, vice president and general manager for personal and professional printers at 3D Systems, said Midwich was one of the UK's most reputable distributors.

Midwich and 3D Systems would aggressively pursue the opportunities that would eventuate from 3D printing, she said. California-based 3D Systems has aggressively fundraised via the stock market and heavily promoted its involvement with the making of parts used in avionics and aerospace engineering.

It makes various 3D printers and 3D printer software, as well as related prototypes, master patterns, production parts and product concept models used in a range of manufacturing, scanning and sculpting devices.