ShoreTel strikes Gould with marketing hire

Gary Gould unveiled as EMEA marketing boss

ShoreTel has appointed former BT Local Business Network boss Gary Gould to the post of EMEA marketing director.

In his role, Gould will head up the EMEA marketing function, focusing on growth programmes, channel marketing economics, sales impact and driving partner engagement in the region, according to the comms vendor.

Gould (pictured) joins ShoreTel from Trustpilot, where he developed its global partner strategy, and also spent four years as the managing director of BT Local Business Network, which ShoreTel said has "equipped him well to work effectively with channel partners". During his 20-year career, Gould has also held marketing roles at Cisco, Verizon and Panduit.

Mark Roberts, chief marketing officer at ShoreTel, said Gould has a "great track record of successful integrating marketing campaigns".

Gould added: "Following the recent launch of ShoreTel Connect, it is a really exciting time to be joining a company at the forefront of cloud and UC innovation. I am looking forward to working closely with the team and ShoreTel's partners to drive further growth in EMEA."