Syscap laser-focused on channel after merger with Wesleyan Bank
IT finance specialist is fully integrated into bank after it was acquired last year and has a channel remit
Following its integration into new owner Wesleyan Bank, Syscap is to shift its focus to cover the channel exclusively.
Syscap was acquired by the bank last February, and the completion of the integration has created a financial services business offering tailored solutions to more than 22,500 customers, under the two distinctive brands.
All Syscap's other clients, such as professions, education institutes and SME business, will be directed to the Wesleyan Bank brand, while it focuses on IT resellers and vendors.
The firms jointly employ 120 staff at three UK offices in Birmingham, New Malden and Northwich.
Philip White (pictured right), managing director of Syscap, said: "Syscap has been at the forefront of the IT finance industry for over 25 years. More recently, we have seen a real shift from vendors simply thinking of finance as a way to overcome budget objections, to using it to drive other buyer behaviour, from transitioning to SaaS models or encouraging customers to lock into longer-term support and maintenance contracts.
"Wesleyan, with its ethical and customer-centric approach, was a natural home for Syscap and has allowed us to significantly invest in people, processes and systems to benefit our partners and their customers to accelerate mutual growth."
As a result of additional investment, Syscap has bolstered its partner portal to provide more relevant sales and marketing content, plus training and support services. The firm stressed that there would be no changes to existing payment agreements for customers of IT vendors and resellers who currently have live lease or loan products with Syscap or through one of its funding partners.
White added: "We are now able to offer more focused support to our partners from a larger software development team behind our vendor portal right through to credit, business administration and front-line account management. This is enabling us to run more successful sales and marketing engagements which are helping IT vendors and resellers remove potential barriers to sale and close more deals."