How SoftwareONE's valuation stacks up against its publicly listed competitors

Tom Wright
@TomWrightCRN
25 October 2019

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SoftwareONE listed on the Swiss stock exchange today with a valuation of £2.24bn.

The Microsoft and Adobe reseller debuted with an opening price of CHF 18 (£14.14) per registered share on Friday on the SIX Exchange in Switzerland under the ticket "SWON".

The listing makes it possible to compare SoftwareONE to its reseller competitors, with the firm's market cap making it the second most valuable public reseller in Europe, behind Bechtle.

The below graph shows how SoftwareONE compares to other public resellers operating in Europe.

SoftwareONE revealed plans to float on the SIX Exchange at the end of September, claiming it was a "natural next step" for the firm.

Investor KKR, which grabbed a 25 per cent stake in SoftwareONE in 2015, now has a 15 per cent stake in the publically-listed reseller while its founders have retained the largest stake at 30 per cent.

The Stans-based reseller's share price grew by two per cent in the first few minutes of trading, claims Reuters, hitting a high of CHF 18.4 per share.

A successful IPO seemed certain for SoftwareONE, after its first round of pre-bookings, conducted earlier this month, sold out in just three hours.

Daniel von Stockar, chairman of SoftwareONE, said: "On our exciting journey, SoftwareONE has constantly advanced and renewed itself and pushed ahead with innovations, while our strong corporate culture has provided a solid foundation. The listing of our shares at SIX is a natural next step in our development, which opens up new opportunities for our company."