The vendor famous for its direct sales model embarked on an odyssey to win over partners as it plunged headfirst into the channel
On 5 December 2007, all eyes were on Dell as it set aside its direct-only model and announced its formal entrance into the channel with PartnerDirect. Built on the basis that direct selling was ...
To continue reading this article...
Join CRN
- Enjoy full access to channelweb.co.uk - the UK’s top news source for the IT channel
- Gain the latest insights through market analysis and interviews with channel leaders
- Stay on top of key trends with the Insider weekly newsletter curated by CRN’s editor
- Be the first to hear about our industry leading events and awards programmes
Already a CRN member?
