Zoom In: Why cutting marketing in tough times is a bad idea

Tom Wright
clock • 1 min read

CRN's Tom Wright asks marketing expert Gemma Telford how businesses can continue their campaigns effectively during times of crisis

Marketing is often one of the first areas to see its budget cut when times are tough. But while this may seem like a good way to save money quickly, marketing expert Gemma Telford told CRN that ...

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