Mike Norris has refused to pull his punches in CRN interviews down the years. Here we round up 11 of his top zingers from the last decade...
1) Organic matters
Soundbite:
"This proves categorically that you cannot build a solid, reliable business in this industry by acquisition alone. You have to grow a business with its own culture.
"But I think this is more good news than bad news for the industry. It shows that this industry is still more about ROI and making a profit and thinking about the long term, rather than some sort of deal-driven, get-rich-quick scenario. I think it is good overall that you have to build your way to greatness, not buy your way to greatness."
What was he talking about?
Norris was in no mood to hold back following one of the channel's biggest ever bankruptcies.
He held up 2e2's collapse in 2013 as evidence that organic growth - rather than indiscriminate buy-and-build - is the only way to prosper in the channel.
No-nonsense rating: 10/10
