StorageCraft and Arcserve set to merge
Vendors expect combined portfolio will bring new revenue opportunities for partners
StorageCraft has been acquired by backup specialist Arcserve which it claims will create the "most comprehensive" global provider of data managent solutions.
Billed as a merger between the pair, StorageCraft will be rebranded as ‘StorageCraft, an Arcserve company'. It will led by current Arcserve CEO Tom Signorello and Douglas Borckett, president of StorageCraft.
The firms anticipate that the merger will create the "most comprehensive" global provider of data management and protection solutions for a wide array of customers; from SMBs to Fortune 500 organisations.
"Companies in every sector are looking to modernise their infrastructures amid unabated cyber threats and global changes that have altered the way they must protect and manage data," stated Arcserve's Signorello.
" This merger will place us at the forefront of filling a massive market gap by supporting all workloads in every environment with one ecosystem. No longer will organisations require ad-hoc solutions that only add to the complexity they are trying to solve. We will be better placed than any other vendor to be ready as new workloads arise and infrastructures evolve - providing certainty today and in the future."
The combined capabilities of the two companies will create a product set that caters to the vast majority of business continuity challenges, the firms claimed, adding that the merger brings extensive market and revenue opportunities for partners.
"The combination of StorageCraft's leadership in the SMB and MSP market combined with Arcserve's strength in the enterprise and VAR ecosystem, is game changing for the data protection and recovery market," stated Matt Medeiros, CEO of StorageCraft.
StorageCraft's Brockett added: "Following the completion of the merger, the scope and scale of our combined businesses will allow us to bring a dramatically broader portfolio of solutions to market. At the same time, it expands the resources with which we can serve our customers and ensures we grow hand in hand with our channel partners."
Both StorageCraft and Arcserve's partners will be able to avail of the new entity's solutions portfolio and the vendors expect that flexible perpetual licences and subscription business models will help optimise these market opportunities for partners.
Jonathan Lassman, director of UK-based Arcserve partner Epaton, welcomed the news.
"The combination of Arcserve and StorageCraft is highly compelling. The capacity to bundle solutions and meet any customer need with flexible purchase models - such as perpetual and subscription - without licensing complexity makes it easier to grow profitably," he said.
"The accelerated innovation capability is important because our ability to easily migrate data to next-generation infrastructures and workloads is critical to long-term customer success."
Phil Goodwin, research director at analyst IDC, added: "The combination of Arcserve and StorageCraft is very intriguing because it combines complementary hardware and software platforms.
"Arcserve's data protection and data security portfolio, when combined with StorageCraft's object-based data protection appliance platform, opens up solution possibilities beyond data protection and recovery. A holistic approach to data protection, security and secondary uses is the sort of solution that many IT organisations are considering."
Jerome Wendt, president of DCIG, said the move will likely disrupt the market.
"StorageCraft and Arcserve coming together as a single company will very likely disturb the status quo of the data backup and protection industry," he stated.
"Independently, they represent well-run organisations with market-leading products that play in complementary markets. As a unified entity, it means that, for the first time, organisations have access to solutions that span from the enterprise to the smallest office - all from a single source.
"It gives organisations new freedom and potentially better choices in how they implement data management in their environments - plus a powerful and less complicated roadmap for future data workloads. This merger is likely a win for everyone, except maybe their competitors."