Huge congratulations to everyone who has made it onto the 2021 SMA shortlist.
Judging was no easy task becasue the standard of entry was exceptionally high and we had to make some difficult decisions, but we are finally able to reveal who has made this year's list.
To all those that didn't make it this year, please don't give up and we hope you will try again next year.
As you will also see, there is one category which doesn't have a shortlist, but will be announced on the night. This is because there was a standout winner.
Thanks to everyone who has made the effort this year, it really is vitally important to keep these awards going and to celebrate all the brilliant initiatives and hard work that goes on throughout the year in our brilliant industry.
Below is the shortlist, with each category on a different page.
Congratulations once again and keep you eyes peeled on Channelweb for more information about the awards ceremony itself.
VENDOR & GENERAL CATEGORIES:
Best Partner Programme
Best Online/Hybrid Partner Event
Zen Internet - Life Reconnected
One Identity - vUNITE
HP - Elevate Partner Training Event
Nutanix - Virtual Brewtanix
Best Company to Work For
Best Marketing Campaign
Zen Internet - Reliable vs Relia-bull FTTP campaign
AppDynamics - the Essential AppDynamics Partner Series
HPE - Technology Untangled
NetApp - Digital Christmas Campaign
Nutanix - Brewtanix Campaign
Riverbed - Imagine Time Better Spent
HP - Laptops for Schools Campaign
Technology Innovation Award
Best Graduate and/or Apprenticeship Scheme
Best Channel Marketing/PR Agency
Ice and a Slice Studios
BITE IT Marketing
Best sales/marketing recruitment Agency
Winner to be revealed on the night
Go to next page for Distributor Shortlist
Some Tongue-in-Cheek questions and answers to why you should enter the awards this year
Below is the full list of categories to enter in this year's Channel Awards
Some handy hints and tips to help you create that winning entry
Have a read through the criteria for this year's General categories and also find out how the editor's choice categories will work
Have a read through the Ts&Cs which should tell you all you need to know about entering the 2021 Channel Awards
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