Acer launches sustainability partner programme aimed at the mid-market

Programme features an online portal and deal calculator

Acer has launched a new partner programme aimed at helping its mid-market customer base to become more sustainable and transition through what it calls "the most radical workplace revolution in a generation".

Acer Green Rewards features an online portal and deal calculator that the company claims will "enable resellers to instantly deliver new product quotes, provide recycle trade-in values, present added value offers available on Acer product lines and a customised sustainability impact report".

Nick Walter, head of commercial at Acer, said: "Acer Green Rewards helps partners address with their customers the biggest challenge the channel faces today and for the future - sustainability.

"The programme is channel innovation at its very best and focuses on supporting outcomes rather than just transactions.

"All industry sectors are facing the sustainability challenge, so we're pleased to be able to provide solutions to partners right now to be able to meet this challenge. The customised, real-world sustainability impact report that each sales conversation is instantly provided with is a point of difference that we're all proud of."

Acer says the programme allows its customers to see "the environmental impact of their purchasing decisions" alongside the "financial cost of digital transformation" and has been designed to recognise the shift to hybrid working seen over the past year.

It has been developed in partnership with Consenna, which provides sales growth programmes for global IT companies.

"Acer Green Rewards equips Acer's resellers with immediate insight of the overall value and environmental impact of their customer's purchasing and recycling decisions, and in doing so strengthens those relationships," James Fitch, Consenna project lead on Acer Green Rewards said.

Acer Green Rewards launches in the UK in August and across EMEA from September 2021.