Vertiv rejigs EMEA leadership team
Company announces new VP commercial operations, VP sales and VP operations for infrastructure and solutions
Digital infrastructure provider Vertiv has announced a host of changes to its EMEA leadership team.
Ana Maria Ciurea has been appointed as VP of commercial operations, Peter Lambrecht as VP sales and Rastislav Jasenovsky as VP operations for infrastructure and solutions (I&S).
Ciurea has served as sales strategy and operations director for EMEA over the past four years and has been in the company for almost 15 years.
Vertiv says she will continue to manage the sales operations function in her new role but with broader responsibilities including "oversight of end-to-end processes, enabling overall efficiency and optimal resource allocation".
Lambrecht will step up to VP sales for the EMEA region, having worked for the company for more than 20 years in positions that include IS/IT VP EMEA, country manager for Germany, Austria, Switzerland and Italy, and VP strategic accounts EMEA.
His new role will include responsibility for leading product and service sales and go-to-market programmes for the company's key accounts, national accounts and Vertiv's channel partners across the EMEA region.
Jasenovsky most recently served as senior director operations EMEA and general manager for Slovakia, and will now serve as a key member of the EMEA leadership team with a focus on driving cohesion between other functions in the region.
"Ensuring strong leadership within sales and operations while also developing talent internally has been a key priority for Vertiv in 2022," said Karsten Winther, president for the EMEA region at Vertiv.
"These appointments not only align with our strategy to progress services for our EMEA customer base, but also show our commitment to our staff to advance their skills and capabilities, and in turn, opportunities.
"With these new changes to the EMEA senior leadership team, I'm confident that we will only continue to improve satisfaction for all of Vertiv's customers in the region," said Karsten Winther, president for the EMEA region at Vertiv."