CrowdStrike sees UK as 'massive growth opportunity' as it looks to expand portfolio

The cybersecurity vendor has outlined its plans for expanding in the channel as it highlighted the biggest threats currently facing the industry

CrowdStrike has said the UK is a "massive market growth opportunity" as it looks to expand into further solution areas.

The cybersecurity vendor has outlined its plans for expanding in the channel as it highlighted the biggest threats currently facing the industry.

Speaking to CRN, CrowdStrike's senior director of European alliances Cary Gibbs said it is looking for partners who can "take advantage" of new opportunities in a growing market.

He said: "EMEA and the UK remain a massive market growth opportunity. We recognise that there is scope to not only expand our core platform but we're even more excited about expanding further into solution areas including XDR. cloud and identity.

"We're therefore looking for partners who can take advantage of incremental market opportunities."

Eighty-four per cent of respondents to CrowdStrike's Global Attitude Survey predicted that supply chain attacks could become one of the biggest cyber threats facing them.

The vendor's intelligence and threat hunting teams also found attacks against cloud workloads increased, while malware is the "single biggest threat facing enterprises".

"Most recently, threat actors have been impersonating CrowdStrike in a callback phishing campaign - so it's nice to get the recognition that our name inspires trust," Gibbs added.

"The most dangerous attack is the one that works, so from humble impersonation, phishing, or to the most complex ransomware, the biggest threat is the one that an organisation is not prepared for, cannot defend against, and doesn't have a plan to mitigate."

Asked how organisations can protect themselves, Gibbs said that ensuring the "basics" of security "are rigorously held to".

"Also developing a defence capability that contends with the actual risks the organisation faces is critical in this fight," he added.

"Modern endpoint, network, and cloud security solutions offer an exponentially better defence than traditional antivirus, for example, so abandoning outmoded legacy solutions that now only provide ‘security theatre' is a must-do."