Babble acquires cybersecurity firm activereach

The cloud comms provider has struck a deal to buy activereach

Babble says it is strengthening its cyber business as the acquisitive cloud comms provider moves to buy activereach.

Formed in 2008, activereach is a provider of cybersecurity and connectivity solutions and serves customers across the UK from its base in High Wycombe.

Babble says acquiring the business will bring expertise and has the "opportunity to benefit from its enhanced Cyber offerings for both enterprise and mid-market clients".

The deal also makes it the cloud comms provider's seventh acquisition of 2022 and 22nd since 2019.

"This deal is one of the most exciting things we have done as a business and it enhances us with amazing people and new technological capability," chief executive Matt Parker said.

"Bringing activereach into Babble is a huge step forward in the growth of the Cyber portion of our business and with this new expertise we're equipped to further help our customers."

Mike Revell, activereach managing director, added the two organisations are a "perfect fit, particularly in the family orientated values".

"We now see exciting times ahead in building an enterprise Cyber practice to another level that will naturally sit alongside the three other Babble product pillars," he said.

"This will certainly be a winning proposition that will exceed our customers' expectations."

Babble has been on a growth path since 2018, with Parker recently telling CRN that the business aims to do more deals than the nine achieved in 2021.

He added: "The idea is, how do we double the size of the business? We talk about doubling it every 18 months, but the reality is, we'll have doubled the size of the business by the end of 2022.

"We'll exit 2022 twice the size that we entered it."

And Parker claims Babble will exit 2022 with a revenue run rate close to £100m as it works around its strategic pillars for growth - one of which is growing organically.

The other is by continuing to acquire businesses that fit its criteria, with its strategy not revolved around "finding something today and buying it today".