Xantaro lines up UK and German expansion with fresh rebrand

The group is primed to expand across the regions with its new look and brand identity

Xantaro lines up UK and German expansion with fresh rebrand

Xantaro today unveiled its new company logo and brand slogan to kickstart its growth ambitions in the UK and Germany.

Xantaro specialises in technologies, software and services for carriers, ISPs, hosting and cloud providers as well as for operators of datacentres and campus networks.

It works with several large vendors including Palo Alto Networks, Juniper Networks and Infinera.

The Xantaro Group was founded in 2007 with its UK arm originating in 2010.

It said the new logo aims to express the values of the Xantaro brand, which were further developed in 2022 with the participation of its employees.

"15 years after the foundation of Xantaro, we are ready for the next stage of development," said Xantaro Group CEO, Gerold Arheilger.

"Based on a secure and trustworthy partnership with our investor KKA, we are expanding our activities in Germany and the UK. To match this, we have further developed the appearance of our brand."

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The new Xantaro logo
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The new Xantaro logo

One of Xantaro's expansion goals is to grow its service-business with broadband providers in Germany.

The group also sees growth potential in its enterprise business, claiming it can shrink energy costs for this market by 45 per cent through its software.

Moreover, Xantaro signed an exclusive sales partnership with the Darmstadt-based start-up for energy-saving solutions in datacentres etalytics at the end of last year.

Arheilger continued: "Our product portfolio continues to revolve around complex high-performance networks.

"Here we have been setting new standards for our customers in terms of reliability and resilience, bandwidth and latency for years.

"At the same time, we are expanding our offering to include new technology areas and approaching new customer groups with customised service offerings."