Generative AI and ESG will reshape European big data and analytics software market - IDC

The researcher claims “uninhibited” growth of data analytics and AI solutions will drive demand for business intelligence and analytics tools and platforms

Kelsey Rees
clock • 2 min read
Generative AI and ESG will reshape European big data and analytics software market - IDC

Emerging agendas revolving around generative AI and ESG are expected to transform data utilisation approaches in the coming years. That is according to IDC, which predicts a "quite limited" effe...

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