Sprinklr hires ServiceNow vet to lead EMEA direct and partner sales

Michael Maas joins CXM vendor after stints at ServiceNow, Veritas and Symantec

clock • 1 min read
Sprinklr hires ServiceNow vet to lead EMEA direct and partner sales

Customer experience management vendor Sprinklr has appointed Michael Maas to lead its European sales efforts in Europe. Reporting directly to chief revenue officer Paul Ohls, Maas will be tasked...

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