Managing director, Simms International
If you could be anyone else for a week, who would you be? Boris Johnson. I would challenge David Cameron to be the next prime minister.
What will next year's most overhyped industry buzzword be? The cloud.
Has 2012 been a good, bad or ugly year? Good - we have run our business in line with market conditions.
What would you have as your last meal? Roast pork.
What keeps you awake at night? The 2013 challenges.
What piece of technology could you not be without? My iPad.
Have any of your predictions come true this year? Yes - tough market conditions.
What is the best partner/customer trip you have ever been on? My visits to Australia to visit Simms Australia.
What do you see as the channel's biggest challenge in 2013? Lower ASP, margins and growth.
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