Vice president, Global Business Partners UK and Ireland, IBM
What achievement are you most proud of?
Getting my wife to marry me and delivering my fourth child.
What has been the biggest change in the channel since you started working in it?
The shift to as-a-service delivery models.
What three things could you not live without?
My smartphone, Kindle on iPad and my fountain pen.
What has been your most embarrassing moment so far?
Singing a solo on a rugby tour (Under the Boardwalk)!
What do your family think you do all day?
Talk to people all day long.
Who is your ultimate celeb crush?
Bonnie Raitt (for her voice).
What is your guilty pleasure?
Olympic trap shooting.
What would be your first act if you were made Prime Minister?
Give NHS nurses a pay rise.
Has 2015 been a good, bad or ugly year?
Good so far because business is good and I passed my sailing exams!
If you didn't work in the IT channel, what would you do?
Be a photographer.
What major issues will the channel face in 2016?
Continued product commoditisation and demand for as-a-service.