CEO of BT Business Direct and BT Shop
Career history: Sales and marketing director at Dabs.com; consumer director of Dabs.com; owner of The Alchemist Consultancy.
Measure of influence: Has 220 staff reporting into her across five sites and is responsible for £160m turnover.
Activities to advance women in tech: STEM ambassador; Barefoot Volunteer (helping schools teach computer science better); active member of BT Women's Network.
Who is your role model or career mentor and why?
Without doubt my Dad, Jim. If I had to sum him up in just a few words they would be: inclusive, brave, authentic, and with unquestionable integrity and work ethic - all essential characteristics of a true role model for me.
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