James Vickerage

President, ScanSource Imago

Which tech figurehead do you admire the most?

Predictable answer, I know, but it has to be Steve Jobs. He understood the critical importance of great marketing and world-class product launches.

What's the biggest challenge facing the industry no-one is talking about yet?

What happens if and when people stop believing that technology is cool? The consumer IT boom continues to stimulate our industry, but all bubbles burst in the end.

If you could invite three famous people to dinner, who would they be?

George Orwell, Thomas Cromwell and Boudicca - although they may not find much in common!

How has 2017 been for you?

A very steep learning curve, but I'm very happy with the way things are going.

What's the most extravagant business lunch you've ever had?

I am too young to have experienced such extravagances. Aren't such events a thing of the past?

Which global city best matches your personality?

Well I love great food and wine (not during a business lunch). I'm passionate and an avid sports fan. So I guess it has to be Paris!

What would be your super-hero power?

Travel back in time at will. I can be quite sentimental and would love the chance to experience certain things again.

Complete this sentence. The worst thing about our rivals is… sometimes they are quicker off the mark than I would like. However, it's a marathon, not a sprint.

What makes you nervous?

I had the unexpected pleasure of delivering my second child. Not many things make me nervous after that experience!

If you could eat one type of food for the rest of your life, what would it be?

Tex-Mex every time.

Sum up the channel in three words

Never more important.