Steve Cox

Chief operating officer, Chess ICT

Which tech figurehead do you admire the most?

Steve Jobs. I love his unwavering focus and constant strive for perfection.

What's the biggest challenge facing the industry no-one is talking about yet?

How to take the complex list of technology available today and build simple to understand solutions for non-technical buyers. Imagine a business owner with no knowledge of technology being confronted with cloud, on-premise, hybrid without even getting into security and GDPR. It's a minefield without good advice.

If you could invite three famous people to dinner, who would they be?

Steve Jobs, Marie Curie and Nelson Mandela.

How has 2017 been for you?

A good year and one of continuous learning to keep track of the fast pace of change.

What's the most extravagant business lunch you've ever had?

Brightstar once flew us by private jet to Reims for a champagne lunch and then flew us back for a night at the Aviator hotel.

Which global city best matches your personality?

London. It's lively and the best city on earth.

What would be your super-hero power?

Invisibility.

What makes you nervous?

What is happening around the world and how it affects my children in the future.

If you could eat one type of food for the rest of your life, what would it be?

Indian from my local curry house.

Sum up the channel in three words

Changing, complicated, hype.