Adam Davidson

Chief strategy officer, Cloud Distribution

What has been your personal highlight of 2021?

Seeing Cloud Distribution into the next phase of its growth, by becoming part of The Nuvias Group.

Which tech figurehead has impressed you the most this year, and why?

Elon Musk. He's reinvented the car and space industries. He's now tackling trains and he's going to fix the rural internet.

Which one lockdown habit do you plan to keep going?

Being more selective about which meetings I attend has had a positive impact on my productivity.

Which face-to-face industry event are you most excited to return to, and why?

It's impossible to single out one specific event - but I am looking forward to being in the same physical location as colleagues and partners, enjoying the industry buzz and there's always the beer, of course!

If you had the time to learn one new skill, what would it be?

I'd learn to play the guitar.

If you could go back in time and tell your childhood self one thing, what would you say?

Go with your instinct and don't be afraid to say what you think. Oh, and buy bitcoin the moment it comes out!

If you had to sing karaoke, what would be your song of choice?

Bon Jovi, Living On A Prayer.

Sum 2021 up in three words.

A positive challenge.