97 Conn3ct

Revenue: £43.9m (-3%)

Net profit: -18.9% Staff: 245

Built on the 2019 union of similar-sized Avaya partners G3 Comms and Connect Managed Services, Conn3ct breaks into our hot 100 thanks to accounts filed by its new holding company showing revenue of £43.9m in its year to 30 April 2021. That's down three per cent on the (not directly comparable) previous period. The Apiary Capital-backed unified comms and contact centre specialist has continued on the M&A trail in 2021, snapping up customer care solutions outfit Service CX in June.

Covid impact

Despite complaining that lockdown resulted in widespread project delays, Conn3ct claims its "ability to meet the changing demands of the market" enabled it to add a number of new customers during the year, and avoid furloughing staff.