Revenue: £51m (+319%)
Net profit: 0.8% Staff: 40
This Oslo-headquartered software licensing giant crowned Melissa Mulholland as its new CEO in August after crediting her with "helping to promote innovation, diversity and compassionate leadership" since joining a year earlier. Globally a £1.6bn-revenue business, Crayon's UK operation turned over £51m in calendar 2019 (2020 numbers were impending as Top VARs went to press). In September, Crayon acquired a minority stake in UK Microsoft Azure Expert MSP Cloud Direct for £3m.
The demand for software and cloud services has remained "strong" during the pandemic, Crayon said in its group-level annual report, adding that Covid-19 acted as a "catalyst to accelerate digitilisation".