93. Probrand

Revenue: £94.9m (+8.4%)

Staff: 119

Probrand Ltd, based in Alpha Tower, Birmingham, serves as a platform for efficient IT procurement. With a focus on streamlining the process of purchasing IT products, services, and Cloud solutions, Probrand's marketplace technology connects IT buyers with distributors and vendors seamlessly. Additionally, the company offers world-class IT services to help customers run, manage, and transform their operations.

Probrand primarily serves the mid-market and above across private and public sectors.

Its marketplace technology ‘simplifies IT procurement by facilitating connections between IT buyers and suppliers', according to the company.

In 2023, Probrand continued to invest in its platform IP to enhance its capabilities in serving end-users and supply chain customers.