Winner's Q&A: CRN Sales and Marketing Awards

clock • 5 min read

After its NetApp Insight 2015 event scooped Best Partner Event at the CRN SMAs last month, Bill Lipsin, vice president of global channels at the vendor explains what the win means in this sponsored Q&A

Why did you decide to enter the CRN Sales and Marketing Awards (SMAs)? CRN is one of the most important and trusted sources of information for the channel community and technology providers. In ...

To continue reading this article...

Join CRN

  • Enjoy full access to channelweb.co.uk - the UK’s top news source for the IT channel
  • Gain the latest insights through market analysis and interviews with channel leaders
  • Stay on top of key trends with the Insider weekly newsletter curated by CRN’s editor
  • Be the first to hear about our industry leading events and awards programmes

 

Join now

 

Already a CRN member?

Log in

You may also like
Sales and Marketing Awards 2024 Shortlist - OUT TODAY!

Reseller

Find out who has made the shortlist for the 2024 SMAs

clock 17 April 2024 • 2 min read
NVIDIA becomes Cohesity investor as 'grandfather of AI' announces flurry of partnerships

Vendor

The likes of CrowdStrike, Pure Storage and NetApp want a seat at NVIDIA’s table

clock 19 March 2024 • 3 min read
What makes a 'winning' SMA entry?

Enterprise

With less than three weeks to go until the SMA entry deadline, how can you ensure your entry will make the shortlist and go on to be a potential winner?

clock 11 March 2024 • 3 min read

Sign up to our newsletter

The best news, stories, features and photos from the day in one perfectly formed email.

More on Vendor

Michael Bernhardt to lead global distribution sales at HPE

Michael Bernhardt to lead global distribution sales at HPE

He will work with HPE's sales, marketing, services and enablement teams to help distributors achieve sustainable business success

Andrea Gaini
clock 02 May 2024 • 2 min read
HP prepping partners for AI era with channel programme update

HP prepping partners for AI era with channel programme update

Vendor rolls out new AI training and sustainability programme to help partners unlock growth opportunities

Andrea Gaini
clock 02 May 2024 • 2 min read
AWS hits $100bn annual run rate as AI push accelerates

AWS hits $100bn annual run rate as AI push accelerates

‘We're at $100bn-plus annualised revenue run rate, yet 85 per cent or more of the global IT spend remains on premises. And this is before we even calculate GenAI,’ says Amazon CEO Andy Jassy

Joseph F. Kovar
clock 02 May 2024 • 6 min read