CRN UK part of The Channel Company
Sign in Join
    • My account
    • Sign out
  • You are currently accessing Channelweb via your Enterprise account.

    If you already have an account please use the link below to sign in.

    If you have any problems with your access or would like to request an individual access account please contact our customer service team.

    Phone: +44 (0) 1858 438800

    Email: [email protected]

    • Sign in
logo
  • logo

    Search Channel Web

  • News
  • Topics

    Choose a topic from the list below

    • Reseller
    • Distributor
    • Vendor
    • Finance and M&A
    • People moves
    • Cloud
    • Technology & trends
    • Women in channel
  • Sustainability in Tech
  • Top VARs
  • Events
  • Whitepapers
  • More

    Most popular content

    • A-list
    • Top VARs
    • Reseller
    • Vendor
    • Distributor
    • Hardware
    • Financial and reporting
    • Cloud Computing

    Featured content

    • Tech Impact hub
    • Unified Communications Hub
    • Dell Technologies consumption-based infrastructure hub

    Authors

    • Kelsey Rees
    • Andrea Gaini
    • Sara Yirrell (Consulting Editor)
  • Searchlogo

    Search Channel Web

    x
Join Sign in
    • My account
    • Sign out
  • You are currently accessing Channelweb via your Enterprise account.

    If you already have an account please use the link below to sign in.

    If you have any problems with your access or would like to request an individual access account please contact our customer service team.

    Phone: +44 (0) 1858 438800

    Email: [email protected]

    • Sign in
    • Sign in

marketing

5 localisation errors to avoid making in your German marketing

Marketing

5 localisation errors to avoid making in your German marketing

From tone to market awareness, the devil is in the details

clock 07 September 2023 • 5 min read
Partner marketing: Why a 'one size fits all' approach doesn't work

Marketing

Partner marketing: Why a 'one size fits all' approach doesn't work

The Channel Company Vendor Services team shares how it can help you better target your ideal partner base

clock 03 May 2023 • 5 min read
How can channel leaders push back against talent shortages and workforce cuts? It's virtually possible

Marketing

How can channel leaders push back against talent shortages and workforce cuts? It's virtually possible

The answer may lie in virtual PMMs and partner-marketing-as-a-service models

clock 17 March 2023 • 4 min read

Vendor

Cisco boasts of a vendor first with channel marketing revamp

Cisco launches refreshed Marketing Velocity programme for partners

clock 30 July 2019 • 3 min read

Technology and Trends

How will GDPR force resellers to rethink marketing? Five experts have their say

CRN asked leading marketers to weigh in on how resellers can navigate their business through the new GDPR landscape

clock 20 July 2018 • 12 min read

Reseller

MSP North panellists predict return to old-school marketing tactics

Direct mail campaigns could be making a comeback, according to panellists at CRN's inaugural MSP North event yesterday

clock 28 June 2018 • 4 min read

Technology and Trends

Are you top of your own brand search?

Digital marketing agency runs rule over UK's top 100 resellers and finds some aren't even top of their own brand searches and that majority are not yet using HTTPS

clock 01 May 2018 • 4 min read

Vendor

HPE unveils nine more partner competencies

New digital marketing programme among new perks unveiled at HPE Discover 2017

clock 06 June 2017 • 2 min read

Technology and Trends

Update your MSP marketing mindset to the 21st century

Paul Green offers three top tips on how to be a marketing master in the digital era

clock 26 April 2017 • 5 min read
Most read
01

TD SYNNEX CEO Rich Hume hints new COO could be heir apparent

01 December 2023 • 6 min read
02

'CFOs cautious over cash flows': Exclusive's sales director

01 December 2023 • 5 min read
03

Cyber leads in Softcat survey on 2024 IT priorities

01 December 2023 • 2 min read
04

Zoom's EMEA channel chief affirms 80 per cent indirect sales goal, as vendor hones in on AI, call centre

30 November 2023 • 5 min read
05

FourNet acquires network MSP 01T to enhance connectivity

30 November 2023 • 2 min read
  • Contact us
  • Marketing Solutions
  • About The Channel Company
  • Privacy Settings
  • Terms & Conditions
  • Policies
  • Careers
FOLLOW US
The Channel Company

© The Channel Company EMEA
180 Borough High Street, London SE1 1LB. Registered in England and Wales with company registration number 14078896

Loading.gif?page type=listing page&tag=marketing