SPONSORED - The Writer case study

At Hewlett Packard Enterprise, we believe that IT should be simple and available to anyone, anywhere.

We have a long-standing relationship with Zynstra, whose software is built on our HPE ProLiant Gen 9 servers to deliver enterprise-class hybrid IT for the SMB.

Our Cloud Managed Servers provide a cost-effective approach to IT, so SMBs can experience the benefits that have previously only been available to large enterprises. Here's an example case study so you can see how we've been helping out other businesses.

Business profile

The Writer helps businesses of all shapes and sizes across the globe to make their words work harder for them. The Writer supports their customers by developing their tone of voice; all forms of writing; training businesses in how vital language and communication is; and coming up with names to give brands a strong, clear and unique identity.

Based in London for over 10 years, The Writer have grown to around 50 users and have recently opened an office in New York, providing their services across six continents.

Case study

Like many businesses, The Writer's IT had grown reactively to meet the needs of their business and as such was complex, fragmented and troublesome. The organization's infrastructure was failing and the regular repairs were becoming increasingly difficult, due to a lack of consistency in their infrastructure. Downtime and poor speed had become predominant issues and their network simply wasn't fast enough to support the business. In addition to the UK office, they needed to support their office in New York and a large team of remote workers, ensuring a consistent user experience for all and keeping data safe, secure, backed up and fully redundant.

Before Lanmark and Zynstra The Writer had completely lost confidence in their IT. So much so that they had to go back to the drawing board and start again, certainly not something they were looking forward to. The Writer first looked for an IT partner with the knowledge, expertise and professionalism to provide support and advice to their growing company. Lanmark then introduced The Writer to Zynstra as a solution to rationalize and consolidate their IT simply, effectively and with minimal disruption. Zynstra allowed them to achieve this within an OPEX model rather than a commonly found CAPEX model.

The Writer were impressed by the fact that Zynstra's Hybrid IT-as-a-Service solution could provide them with a reliable, secure and unified solution - via Remote Desktop Services. This allowed every user the same access and experience whether they were in London, New York or on the road. The organization knew they were fully licence-compliant and had a sensible Recovery Time Objective. Overall, they now had the ability to focus and scale their business, safe in the knowledge that their IT was able to support them not just today, but in the future too.

To view the full case study click here

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