Citrix gives partners incentives programme with focus on simplification, cloud profits

clock • 2 min read

Programme's architect details what resellers can expect

Citrix debuted a new incentives programme, Citrix Ultimate Rewards, to channel partners during Citrix Summit in Anaheim, California this week. Paul Fecteau, managing director of partner programs...

To continue reading this article...

Join CRN

  • Enjoy full access to channelweb.co.uk - the UK’s top news source for the IT channel
  • Gain the latest insights through market analysis and interviews with channel leaders
  • Stay on top of key trends with the Insider weekly newsletter curated by CRN’s editor
  • Be the first to hear about our industry leading events and awards programmes

 

Join now

 

Already a CRN member?

Log in

You may also like
Cloud sustainability: Greater transparency needed as the channel makes progress on Scope 3

Vendor

From a partner perspective, the more data we have to share, the more we'll use it creatively," says Chris Bunch, CEO of cloud consultancy D55

clock 25 April 2024 • 3 min read
CTS vet Chris Bunch takes top job at AWS consultancy D55

Reseller

"Culturally it feels like the kind of fast, flexible and fun place I like," Bunch said on LinkedIn

clock 26 March 2024 • 1 min read
Channel veteran Smee pops up as CEO of cloud analysis vendor

People

Grahame Smee, best known for his serial M&A success in the security distribution space, is looking to work with channel partners after taking the reins at Opexx Ltd

clock 11 January 2024 • 2 min read

Sign up to our newsletter

The best news, stories, features and photos from the day in one perfectly formed email.

More on Vendor

Michael Bernhardt to lead global distribution sales at HPE

Michael Bernhardt to lead global distribution sales at HPE

He will work with HPE's sales, marketing, services and enablement teams to help distributors achieve sustainable business success

Andrea Gaini
clock 02 May 2024 • 2 min read
HP prepping partners for AI era with channel programme update

HP prepping partners for AI era with channel programme update

Vendor rolls out new AI training and sustainability programme to help partners unlock growth opportunities

Andrea Gaini
clock 02 May 2024 • 2 min read
AWS hits $100bn annual run rate as AI push accelerates

AWS hits $100bn annual run rate as AI push accelerates

‘We're at $100bn-plus annualised revenue run rate, yet 85 per cent or more of the global IT spend remains on premises. And this is before we even calculate GenAI,’ says Amazon CEO Andy Jassy

Joseph F. Kovar
clock 02 May 2024 • 6 min read