Rock signs Gem distribution deal

Vendor finds distributor for meico LCD PC TV

Rock has appointed Gem Distribution as its first distributor for the 22in meivo LCD PC TV.

The system builder unveiled the product in March at CeBIT, but only began shipping a fortnight ago.

Nick Boardman, chief executive of Rock, told CRN: “We are shipping direct to Rock’s own customer base of end-users, while Gem will help us reach a broader market.

“Gem has begun a concerted push into the audiovisual (AV) space, particularly the converged home, which is one vertical we feel meivo will be perfect for.”

Simon Lee, commercial director at Gem, said: “Our primary focus for meivo will be to consumers through high street retailers, but we also intend to place it through AV resellers.”

Gem has been given a period of exclusivity for meivo after which time Rock may sign another distributor.

“We have been in talks with Midwich,” Boardman revealed.

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