With the growth of companies such as Salesforce.com and Microsoft's attempts to drive sales of its own CRM solution, there is dizzying hype surrounding the software. But is the industry finally ready to embrace it? Simon Meredith reports
CRM has not been on the best of terms with the end-user community over the past five years. According to Chris Pang, analyst at research firm Gartner, it has felt the impact of the post-Year 2000 s...
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