Pure Storage lifts lid on multimillion-dollar advertising campaign

clock
Pure Storage lifts lid on multimillion-dollar advertising campaign

Low brand recognition the biggest barrier to sales, exec admits

Pure Storage has launched a multimillion-dollar advertising campaign in a bid to boost its brand recognition and drive sales. Speaking at Pure's Accelerate conference in San Francisco, the firm's vice...

To continue reading this article...

Join CRN

  • Enjoy full access to channelweb.co.uk - the UK’s top news source for the IT channel
  • Gain the latest insights through market analysis and interviews with channel leaders
  • Stay on top of key trends with the Insider weekly newsletter curated by CRN’s editor
  • Be the first to hear about our industry leading events and awards programmes

 

Join now

 

Already a CRN member?

Log in

More on Services and Outsourcing

Digital services can help cut global emissions by 15-30 per cent, Atos CEO claims

Digital services can help cut global emissions by 15-30 per cent, Atos CEO claims

Doug Woodburn
clock 08 June 2021 • 3 min read
'Get ready for the load that's coming' - end users tell CRN what they really think of MSPs

'Get ready for the load that's coming' - end users tell CRN what they really think of MSPs

New CRN Essential report examines the appetite for managed and outsourced services among UK IT decision makers

Doug Woodburn
clock 17 May 2021 • 5 min read
MSP Trends 2021

MSP Trends 2021

A snapshot of how UK end users really view MSPs and the outsourced services model

Doug Woodburn
clock 17 May 2021 • 1 min read