Mark Starkey

What has been your personal highlight of 2020?

Joining Sahara Presentation Systems plc as CEO at the beginning of February has been fantastic, although going into lockdown seven weeks afterwards was a bit unexpected.

Which three celebrities would you invite to a Zoom party?

Elon Musk, Jonah Hill and Leonardo DiCaprio.

What has been your guiltiest lockdown pleasure?

Chocolate.

Which tech figurehead has inspired you most this year, and why?

Elon Musk. He is literally pushing the boundaries of technology with both Space X and Tesla. Total genius!

What piece of technology, or app, have you not been able to do without during the pandemic?

Zoom.

If you could be anyone else for a week, who would you be and what would you do?

I'd love to be someone with real musical talent for a week - maybe Ed Sheeran - and play to a sold-out crowd at Wembley.

Do you miss face-to-face events?

Definitely. I was in Amsterdam for the ISE event just before lockdown and that seems like an age ago.

How will COVID leave its mark on the way the channel operates long term?

I actually don't think people will go back to the old way of working. Everyone needs to be agile and so that brings massive opportunities for the technology sector and unified collaboration solutions in particular.

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