Datrontech is planning a spending spree aimed at taking on the big three UK broadliners following a major restructure in the first nine months of this year.
The company will grow to 15 subsidiaries by the end of the year and is actively looking for companies to acquire.
The strategy was announced as the firm turned in interim pre-tax profits of u3.7 million, an increase of 28 per cent on turnover of u95 million, up by 76 per cent, compared with the first six months of last year.
Steve King, MD of Datrontech, said the distributor had changed its model in 1996. It will offer a specialised service using a broadline model.
It has redesigned its logo and will develop central group core services.
'The memory market has reduced in value by about 70 per cent, so an organisation which has it as a major product offering has done a dive.
The dynamics have changed,' King said.
Memory accounted for about 50 per cent of the company's turnover at the end of June, compared with 64 per cent over the same period last year.
'Datrontech will grow to 15 subsidiaries by the end of the year, either through organic growth or acquisition,' he said. It will focus on a leasing joint venture, training facilities, a maintenance arm that will include a service and warranties, and CE testing labs.
The spread of the company now includes a branded components division, internetworking through Data Connectivity, NT Solutions, mass storage via Summit, Kensington Memory, its own memory and upgrades division, Peripherique, which offers retail solutions, and Portable Add-Ons for mobile solutions.
The group will develop central group core services to achieve economies of scale, eliminate duplication and optimise sales.
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