Tech Data Mobile has secured the end-to-end supply chain operations for Phones 4u throughout the UK.
Starting in May 2013, Tech Data Mobile – the specialist mobile division of Tech Data Europe – will operate all warehousing, forward and reverse logistics activities for the retailer's 800-plus stores, along with fulfilment services for its web and telesales operations.
Richard Baxendale, vice president of services for Tech Data Mobile, said: "This is another great win for Tech Data Mobile’s services business in Europe, adding to a number of important contracts that we have secured over the past 12 months and underlining the strength of our performance in the services sector.
"It is a massive vote of confidence in Tech Data Mobile and our ability to meet the demanding supply chain requirements of a major nationwide retailer and the high standards that Phones 4u customers expect.”
Rod Millar, president of Tech Data Mobile, added: “This is another major milestone in Tech Data Mobile’s history and a continuation of the success we have seen since acquiring full ownership of the previous joint venture with Brightstar in Europe. We have continued to take our business forward since the acquisition and this contract, with the UK’s leading mobile retailer, is further affirmation of our capabilities and our ability to deliver the highest levels of service.”
Scott Hooton, chief commercial officer at Phones 4u, said: "It is clear that Tech Data Mobile has the infrastructure, resources and expertise to provide a highly efficient and effective supply chain solution for Phones 4u. They also share our passion and dedication to customer service and we are confident that this agreement will deliver even higher levels of flexibility and service to Phones 4u and all our customers.”
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