Video communications specialist Imago has signed up to distribute videoconferencing control systems from AMX, which it hopes will surmount the ‘ease of use’ issues often associated with such peripherals.
Ian Vickerage, managing director of Imago, said the exclusive deal meant it could offer the control and automation systems vendor’s touch screen-based control systems alongside its videoconferencing portfolio.
“This is a new partnership for us,” he said. “Most control systems are general purpose, but this is specific for videoconferencing. So you do not need to do any real programming you need less expertise to make it work.”
He said that such control systems tended to be like early VHS recorders supposedly easy to configure and use, but confusing for the average consumer.
AMX previously focused mainly on consumer products. This new product is videoconferencing-focused and has a wizard-like GUI that takes the user through the set-up process.
Users can plug in the device, and use the touch screen to enter a few simple parameters. Also, only one remote is required.
“Traditionally, control of a videoconferencing solution has required the use of at least two remotes, one for the AV and one for the codec,” said Vickerage. “It will make videoconferencing more intuitive, telepresence more accessible, and transform the sales process for resellers by simplifying demonstrations.”
Imago carries videoconferencing from vendors including Polycom, which saw revenue up five per cent in Q3.
Michael Kourey, Polycom’s senior vice president for finance, said: “Broad customer demand drove sequential revenue growth, increased deferred revenues, and a sharp sequential increase in order backlog.”
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